Advertising · Week of Nov 2, 2026
Criteo's Q3 decline and CTV push lead the week in advertising
Criteo's Q3 results and CTV expansion, a Vaudit leadership hire, a soccer sponsorship program and 212NYC's annual gala.
Criteo dominated the week's advertising releases. On November 4 it reported that third-quarter revenue fell 11% to $416 million and net income fell to $6 million, and on the same day it announced that its Performance CTV offering will expand beyond the U.S., starting with Brazil and Mexico by the end of 2026. The company says its CTV business is on track to double in Q4 2026 compared with Q3, a growth area set against a 23% decline in Retail Media Contribution ex-TAC.
Elsewhere, spend verification firm Vaudit hired former Ocean Media President David Coleman to lead its advertising business. Heartland Soccer Association opened 2027 sponsorship and advertising opportunities, and 212NYC New York's Digital Advertising Club held its 12th Annual Gala on November 5 under an AI-themed banner.
Criteo S.A.
CRITEO REPORTS THIRD QUARTER 2026 RESULTS
Criteo reported Q3 2026 revenue of $416 million, down 11% year-over-year, with Contribution ex-TAC down 17% to $240 million and net income of $6 million, or $0.11 per diluted share, versus $40 million a year earlier. The company says Retail Media Contribution ex-TAC fell 23%, reflecting a $20 million headwind from scope changes with two clients; it guided Q4 Contribution ex-TAC of $292 million to $298 million, kept its full-year outlook, and expects its move of legal domicile to the United States to be completed January 1, 2027, subject to shareholder approval and other conditions.
Criteo
Criteo Expands Performance CTV Capabilities Across Global Markets
Criteo is extending Performance CTV beyond the U.S., beginning in Brazil and Mexico by the end of 2026 and adding Canada, the UK, France, Germany, Italy, Spain, Australia and other markets in 2027, with activation through its Commerce Growth demand platform. The company says its CTV pipeline doubled over the past three months and that a global travel platform client achieved a 61x return on ad spend with a 9% lower cost per acquisition than its Display campaign to the same audience.
Vaudit
Vaudit Appoints Former Ocean Media President David Coleman as President of Advertising Industry
Vaudit named David Coleman, who spent more than 20 years at Ocean Media and most recently served as its President, as President of Advertising Industry, effective November 2, 2026. He will lead Vaudit's advertising business and agency and advertiser partnerships; Vaudit says it has verified more than $4 billion in vendor spend and recovered over $100 million in charges.
Heartland Soccer Association, Inc.
Heartland Soccer Association Opens 2027 Corporate Sponsorship and Advertising Opportunities
Heartland Soccer Association, Inc. opened 2027 corporate sponsorship and advertising opportunities. The organization describes itself as America's largest soccer league and tournament host and says the program offers brands access to millions of annual on-site and digital marketing engagements.
212NYC New York's Digital Advertising Club
212NYC New York's Digital Advertising Club Celebrates Industry Trailblazers at 12th Annual Gala on Nov. 5, 2026
212NYC New York's Digital Advertising Club held its 12th Annual Gala at Tribeca Rooftop on November 5, which the club says drew nearly 300 advertising industry leaders. This year's awards were themed "Humanity in Action: Staying Human in the Age of AI."
This roundup is written with AI assistance from the press releases listed above, using only what they state. The releases are the companies' own announcements, not SERP Rule reporting.